THE AMERICAN SUNTANNING ASSOCIATION is staying ahead of attempts to over-regulate professional indoor tanning facilities at the state and federal level in 2025. And we’re working with partners worldwide to do so. ASA has won 60 consecutive legislative efforts in state
capitals, and now has been victorious more than 160 times since beginning this work in 2013. ASA Executive Director Joseph Levy has  traveled to 43 different state capitals.

The Ultrasun Q16 Hybrid from Tanning Supplies Unlimited 

IN today’s tanning market your equipment needs to do more than tan—it needs to impress. That’s exactly what the new Ultrasun Q16 Hybrid delivers: high-end features and sleek European design that redefine what’s possible in the midlevel price range. Whether you’re upgrading a core piece of equipment or adding hybrid tanning options to your service menu, the Q16 is a future-ready investment that blends luxury
with practicality.

Future of Tanning, Smart Tan, 08.2025

After more than two decades running a successful, 28-room salon in small-town Iowa, Pro Tan Tanning Center owner Dana Blunt still wasn’t convinced that ultrapremium tanning equipment would be a fit for her market—or that her clients would be willing to pay for it. Turns out, they absolutely are. 

When The Tanning Hut introduced the KBL P9S sunbed to their lineup, they unknowingly launched a local sensation. The sunbed’s pink
exterior lighting immediately earned it the nickname “Barbie,” and the name stuck. More than a year later, “Barbie” is still a household
name in their small town, with clients referring to it as if it were a celebrity.

A new report from creative agency VML highlights a major shift in consumer spending, with a growing emphasis on health, wellbeing, and essential needs over discretionary purchases. The findings suggest that consumers are not just tightening their budgets but actively redefining their priorities, seeking simpler lives and more authentic experiences.

SUMMER doesn’t have to mean slowing down—not for today’s savvy salon. With the right mix of services, smart strategies, and well- structured, highvalue memberships, you can turn the so-called off-season into a period of steady traffic and strong revenue.

Matt Russell, CEO of Smart Tan & SmartSun Therapy

MEMBERSHIP-BASED models have long been the cornerstone of successful tanning businesses. And while that may seem like old news, the sheer importance of this approach makes it worth repeating. Today, memberships aren’t just part of your business— they are your business. Yes, you can and should have other revenue drivers, but a strong, high-value membership structure is what ties everything together. It’s the engine that powers your entire operation.

A RECENT STUDY published in the European Journal of Applied Physiology highlights a significant prevalence of vitamin D insufficiency among German elite athletes. The research, conducted by Sebastian Hacker and colleagues, analyzed the vitamin D status of 474 athletes across ten Olympic sports and explored various factors influencing their serum 25(OH)D levels. The findings emphasize the need for 
improved awareness and strategic interventions to optimize vitamin D levels, especially for athletes training indoors or during the winter  months.

There was a time when Renée Edgren thought about giving up on red light therapy. Now, her SmartSun Therapy SST28 rivals their KBL K7S as one of the most used pieces of equipment at Utopia Tanning & Spa in San Ramon, CA.